Sony’s Reason For Creating A New Western Name For The Vita TV
Here on this blog, we already questioned whether or not Sony renamed the Western version of the Vita because of it’s lack of popularity. Now, Sony says that their reason for the name change is because of the audience for the device.
The PS Vita TV was initially released exclusively in Japan, it had many flaws, some of which were addressed by Sony, but others not. Despite these problems, many Western gamers wanted one because of the brilliant concept of the device. They had the option to import a Vita TV from Japan, but had problems to face, such as region locks on games.
Finally, at E3 2014 Sony announced the Vita TV for the West. But it was called PlayStation TV. Why the name change?
Jim Ryan, SCEE President says that in the East people game differently than they do in the West. People have different tastes in devices, and how they use them.
In Japan, where the handheld formats are very strong and vibrant, it was positioned initially as an alternative form of gaming console for Vita content. In Europe [the West], at least initially, the principal position will be to use PlayStation TV as a form of remote play for PS4. The user case is you’re playing PS4 in the living room, someone else wants to use the TV, and you can go into your bedroom where your PS TV is and resume playing. Then, as a microconsole, you can enjoy PS Vita games, PSOne games, PSP games on it. As a standalone console proposition it functions perfectly well there. You can see the Vita gaming bit is a subset is one of three positionings, so the name change makes it more coherent.
In short, match the name with something that appeals to the audience. I guess when you think about it, that explanation actually makes sense. But nonetheless, Sony can’t avoid the fact that the Vita isn’t doing well. The basis of taking out the Vita in the Western device’s name was probably because of this.
That’s all for now from me, The Jay Doctor. which explanation do you believe? Let me know in the comments below. Also feel free to follow me on Twitter, where you will have the opportunity to enter into my monthly PSN code giveaways (first-ish week of each month). You can also follow Wololo. You can use the below links for both.
Source: CVG
Also seems stupid to me. If something is doing bad and you want it to do better you dont hide it you should show it off more. So having it as the Vita TV would put more attention on the Vita and help the sales. Keeping the Vita name quiet will do more harm than good as now people will hear it less giving it less attention and less sales.
Well does it really matter? If you dont own a PS4 the PS TV is kinda worthless. Most people have smart TV’s, Roku’s ect. for getting Netflix and stuff. Would have preferred an interface for TV out on the Vita and a wireless controller/PS4 controller for it.
Jay What about de psvita tv out???
never going to happen, unless you get the hardware mod.
The reason is that they can’t make games or anything else.. so they create names
http://metro.co.uk/2014/06/19/playstation-europe-boss-jim-ryan-interview-i-think-were-pretty-confident-4768401/
There’s quite a few things in there that are extremely troubling.. Sony is essentially Cerberus, with the closer head to us being EUR, and he’s telling us things like ‘is the vita going to be what we originally hoped? no, but it’s still got a place as a PS4 peripheral!’ ._.
Well, he pretty much confirmed that Sony doesn’t give a flying toss about VITA anymore. They are not going to create any triple A totles for them and they are not going to invest any more money to make it succeed. They will just try to cut their losses with bullshitting people about Remote Play and Playstation Now.
It’s similar to how the Sega Megadrive was renamed as Genesis in the States due to copyright infringement if I remember correctly.
As for the Vita, it’s pretty much dead in the water, until it gets hacked.. :3
When I had a N64, always put it in its box after playing and kept it in a wardrobe. So i really had no problems to play it in whatever TV i wanted, I just took the box there. Like I would but another TV console just to play PS4 from another room LOL. For that, I would either move the PS4 itself, or use the Vita.
buy*
all i buy is used ps vita that are 50% off. in that way i save more and enjoy my ps vita more. there were only a small handful of great titles for the ps vita. no one wants a system that doesnt bring any new games to it.
So, basically, the Playstation TV’s main function is for PS4 Remote Play. Yeah, the one thing Sony thinks the Vita’s good for, and even that’s getting taken away from it. Can you just stop supporting the Vita already if you’re not going to do anything with it?
Remove Vita from the games wwant do nothing,Playstation tv will fail even more then Vita
And this is why the west is terrible.
Oh, goodie! More groundless speculation.
You should’ve just left it at the announcement.
Sony seems to be ashamed of the Vita and don’t want its name on anything lol. wonder why